Axiom 14: Is the Juice Worth the Squeeze?
Steve's fourteenth axiom is a simple prioritization gut-check: before investing time or money, ask whether the payoff is actually worth the effort, and keep asking as things change.
Steve Simonson
On-air link:awesomers.com/229
Show notes
Steve introduces axiom 14: is the juice worth the squeeze, a plain-language stand-in for asking whether a decision has real ROI, meant to be revisited throughout a project rather than asked once.
He walks through his own experience with the GermShark PPE brand, checking in on that question at the start, the middle, and the eventual wind-down, including being honest about when the answer turned to no.
A short, memorable framework for anyone who tends to keep pouring time into ideas past the point they still make sense.