Cross Border Trade via eCommerce Made Simple
Steve breaks down an Empoweri program that lets sellers test European marketplaces without a local entity, VAT registration, or the usual cross-border compliance headaches.
Steve Simonson
On-air link:awesomers.com/139
Show notes
Steve walks through a concept he's excited about: expanding into European marketplaces without setting up a European entity, registering for VAT, or hiring staff in each country.
The idea, built through the Empoweri cooperative, relies on an agency that lists your product, handles native-language listings and customer service in five EU languages, manages advertising and keyword research, and reports back net proceeds after fees and taxes are handled on their end.
Relevant for any Amazon or marketplace seller who has wanted to sell in Europe but has been put off by the compliance overhead.