Product Savants Hangout with Kevin King
Steve and Kevin King go live to talk about finding product 'unicorns' versus dud 'dog' products, and how their Product Savants program vets suppliers and certifications before recommending anything.
Steve Simonson
On-air link:awesomers.com/198
Show notes
Steve is joined by Kevin King, along with Melissa, for a live hangout centered on their Product Savants program and how they separate strong product opportunities from ones that only look good on paper.
They talk through the vetting process, including certification requirements like Bluetooth or EPA approval that can quietly kill a product's economics, and how they stay involved with members even after a product launches.
A behind-the-scenes look at how product opportunities actually get evaluated before being handed to sellers.